Feedback is crucial to constant improvement and so is a feedback tool that can help you do it right. While Hotjar is one of the top contenders, Blitzllama too packs a punch.
Both offer unique features that enhance their capabilities. After analyzing both tools, here’s how they fare on the basis of in-app surveys, link surveys, feedback analysis, pricing, support, and integrations.
TL;DR
- Blitzllama offers web and mobile app surveys while Hotjar offers only web surveys
- Blitzllama has a cleaner UI, better templates, and a personalized AI survey creator while Hotjar lacks in this regard
- Blitzllama has guardrails while Hotjar lacks them; the time to insight is a few minutes as compared to hours in Hotjar
- Blitzllama unifies feedback from multiple channels to give you insights; Hotjar filters responses by channel
- Blitzllama offers 1:1 customer support on Slack and ensures complaint resolution within 24 hours
1. In-App Surveys
Platform Compatibility
Hotjar's in-product surveys are limited to websites, leaving mobile platforms unsupported. Blitzllama, on the other hand, supports all web and mobile platforms, providing a single, holistic tool for all survey needs.
Survey Creation
Hotjar and Blitzllama offer similar survey creation functionalities, including popular question types, conditional flows, and language personalization. However, Blitzllama's survey creation UI is cleaner and more intuitive.
Survey Templates
While both tools provide survey templates, Blitzllama's templates are designed for product and user research teams. These templates cater to jobs such as improving feature adoption, understanding drop-offs, and scheduling user interviews. Hotjar’s templates are more general.
AI-Survey Creators
Both tools feature AI-survey creators. Blitzllama's AI generates more personalized surveys by utilizing publicly available information to build a company profile, resulting in a tailored experience.
Hotjar's AI Survey Creator
User Experience Guardrail
Blitzllama introduces a unique feature called the user experience guardrail. This feature ensures that users are not over-surveyed by controlling how frequently they see surveys. Hotjar lacks this capability.
Survey Widgets
Hotjar offers a survey widget that appears as a small, always-present "feedback" widget on web pages. While Blitzllama does not currently offer this feature, it is planned for future development.
Time to Insight
Blitzllama boasts a significantly shorter time to insight, with optimized workflows that allow insights in minutes versus hours on Hotjar. Features like native integrations for syncing cohorts, an AI-survey creator, and advanced feedback analysis contribute to this efficiency.
2. Link Surveys
Basic Functionality
Blitzllama and Hotjar offer basic link survey functionalities, including popular question types, conditional flows, UI/UX customization, and mobile and web browser compatibility.
Advanced Features
Blitzllama excels in catering to companies that value their brand and customer experience. Unique features include customizable survey URLs (e.g., feedback.acme.com), survey frequency controls to prevent duplicate responses, and auto-saving progress for long surveys.
AI-Survey Creators
As with in-app surveys, Blitzllama’s AI creates more personalized link surveys by using company-specific information.
Integration Capabilities
Blitzllama's link surveys seamlessly integrate into existing communication workflows on platforms like Zendesk, Freshchat, Intercom, Mailchimp, and Loops. This extensibility supports various use cases across product, customer support, marketing, and user research teams.
3. Analyzing Feedback
Hotjar
Hotjar’s feedback analysis is relatively basic, offering charts to display survey results and filters for segmenting responses by question or response.
Blitzllama
Blitzllama offers two powerful solutions for analyzing survey data and all customer feedback. For survey analysis, Blitzllama’s AI categorizes open-text responses into topics and sentiments, performs cross-question and correlation analysis, and provides actionable recommendations based on insights.
For comprehensive feedback analysis, Blitzllama unifies all customer feedback, including support tickets and survey responses, to unlock insights and opportunities.
Features include syncing Play Store and App Store reviews, AI-tagging feedback with intent, emotion, and sentiment, and providing contextually relevant search results and summaries.
Blitzllama's Prioritize Tab
4. Pricing
Free Plans
Both Blitzllama and Hotjar offer free plans. Blitzllama’s free plan includes 1 live survey and 100 monthly responses, whereas Hotjar offers 3 live surveys and 20 monthly responses.
Paid Plans
Blitzllama's Custom plan and Hotjar Ask’s Scale plan are compared for comprehensive feature access. Hotjar's pricing is based on monthly responses, while Blitzllama’s is based on tracked monthly users, leading to significant cost differences as usage scales. For instance:
- 25,000 Monthly Active Users (MAUs) and 500 Responses: Hotjar - $159/month, Blitzllama - $75/month
- 25,000 MAUs and 1,000 Responses: Hotjar - $259/month, Blitzllama - $75/month
- 200,000 MAUs and 2,500 Responses: Hotjar - $479/month, Blitzllama - $225/month
- 200,000 MAUs and 5,000 Responses: Hotjar - $849/month, Blitzllama - $225/month
Hotjar’s costs escalate quickly with increased usage, while Blitzllama offers a more stable pricing model.
5. Support
Blitzllama excels in support, offering dedicated product specialists for integration and onboarding. You get accessible support through 1:1 Slack channels, calls, and support chat.
Further, there’s a commitment to resolve integration errors or bugs within 24 hours. Testimonials supporting these claims can be found on Blitzllama’s testimonials page.
6. Integrations
Hotjar’s integrations are limited to its Business and Scale plans and include event-based integrations with Mixpanel, Amplitude, and Segment. However, these integrations have limitations, such as delayed survey launches and lack of cohort syncing or data export capabilities.
Blitzllama, by contrast, offers extensive integration capabilities across various platforms, including Android, iOS, Flutter, GTM, Zapier, Slack, React Native, Mixpanel, Amplitude, and Segment. This broad integration support makes Blitzllama a versatile tool for diverse business needs.
Bottomline
As we wrap up, Blitzllama emerges as a better alternative thanks to its detailed feedback management tool. With its ability to run surveys on mobile, personalized AI assistance, user-friendly UI, and product and research-oriented templates, Blitzllama offers more features at a reasonable pricing plan.
One key feature that emerges powerful is the use of guardrails—stops from over surveying people until a time limit.
Finally, its ability to unify insights from tickets and survey responses, gives it an edge over Hotjar. As a result, Hotjar is better for generic surveys without any guardrails.
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